Questionable Taste: Using Apple Founder Steve Jobs to Sell Turtlenecks

In the wake of Apple founder Steve Job's passing, I came across this promotion via the TMZ website from St. Croix for the turtlenecks that he wore.  In the last 2 to 3 years, Steve Jobs wore the St. Croix mock black turtleneck for press conferences on behalf of Apple and the handful of public appearances that he did. In my opinion,  Steve did more for the black turtleneck as a fashion statement